Microsoft has just announced a huge update to Bing that overhauls the search engine to put AI-powered answers first.
This means that when a search query is entered, the results page will pop up with a primary AI-generated answer detailing all the curated sources that have been tapped to get that result. You’ll still get the traditional search results on the Bing search page, but they will be presented to the side of the AI-generated material (in a smaller right-hand panel).
This change is currently rolling out to a small number of Bing users, but it’ll presumably become more widely available before too long. From what we can tell there’s no obvious way to turn off the AI results if you wanted to do so.
Everyone’s hating but honestly fair enough move.
On the whole, nobody uses Bing or takes it seriously anyways and so I guess they have to find their niche. It’s certainly not aimed at us (Lemmy/Fediverse users) who are generally more privacy conscious. If it can attract some mainstream users (e.g., Google users, people like your parents, etc) or stop some users from immediately switching their search engine to Google, then it might be a good decision for them.
Bing providing the exact same service as Google but worse clearly wasn’t working for them.